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Southern Pride BBQ Pits and Smokers

Last Modified On: June 16, 2025

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Southern Pride BBQ Pits and Smokers

Southern Pride manufactures a range of units – small, medium, and large – for any size restaurant. Some are electric, but most are gas fueled. You’ll find them in such famous restaurants as Sweet Baby Ray’s, Famous Dave’s, Smoky Bones, Sonny’s, and County Line. All models can be ordered mounted on trailers. Many of these restaurants also have BBQ Teams who love to haul their Southern Pride cookers to competitions. They even have a “Competition Switch” that over rides the gas burner to comply with competition rules.

Southern Pride began in 1973 when Mike Robertson built an oven to improve efficiency at his BBQ restaurant, The Hickory Pit in Decatur, IL. It worked and by 1976 Mike had teamed up with his dad, B.B. Robertson to start building and selling the first Southern Pride Smokers.

Application of leading edge technology to consistently produce high yield authentic BBQ while realizing operational efficiencies is Southern Pride’s claim to fame. They now operate a 117,000 square foot, high tech manufacturing facility in Alamo, TN. Their equipment is UL, ULC, ULEPH and NSF approved. To address the mission critical needs of their commercial clients, they offer 24/7 tech service.

Southern Pride does not sell direct. They have a network of distributors and service providers.

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